[MAKEUP] Review : BENEFIT Roller Lash Mascara

8:29:00 PM

If you follow my Instagram account ( please follow me if you haven't : @yurikristia ), then you might remember that a couple months ago I posted about trying out a new undisclosed mascara. It was a blind review which means that I was sent a mascara (with no brand and no information at all), and I was supposed to review it based on my own experience, without knowing what kind of mascara or which brand it comes from.

The result was breathtaking. I have never tried a mascara like this one before! It was so amazing I fell in love with it instantly. It gives an awesome result and it becomes my HG mascara ever since.

After the unveiling, I finally knows that the mascara that I was trying out was the new Roller Lash Mascara from Benefit. They were having worldwide launching campaign for this extra-ordinary mascara and it's no wonder that this mascara already have lots of devoted lover, because it's simply a break-through in the mascara world.


Mascara is one of my must-have makeup item. I always appreciate a good mascara that can open my eyes and makes my lashes longer and thicker. The new Benefit Roller Lash Mascara can give you all that, and more! 

Benefit Roller Lash Mascara is one of the best mascara I've ever tried! It gives me all the features that I want and need, such as: Lengthening, Thickening, Curling Up, Darkened and Lifts Up my thin lashes - All in one go!

Fun Fact : 
This mascara's name was inspired by the hair rollers. Benefit knows that the best way to curl hair is with a curling iron or with hair rollers. So they thought.... what if there were rollers for lashes?


This new Benefit Roller Lash Mascara is rather unique. The wand is a combination of two different types of brushes: one is super short with teeny tiny hooks at the base (called the Hook 'N' Roll Brush), and the other side has a longer curvy brush which called the Wiper Brush.

The most unique feature is the patent-pending Hook 'N' Roll Brush. The hooks at the base of the brush allows it to grab and separate your lashes, even the shortest and thinnest of eyelashes (perfect for Asian eyes!). This allows every strand of your lashes to be lift up and curled from the very base of the eyelashes, making your eyes looks more awake and wide open.

The Wiper Brush helps deliver precise amount of product for ideal payoff, so you will get a thicker and more defined eyelashes. The result is said to lasts up to 12 hours, with a perfect black ink formula and lash conditioning ingredients.

the two different sides of the brush

As I said before, I have tried this mascara and love it so much it became my HG mascara now. I haven't tested it up to 12 hours but I can definitely say that the curl lasts for many hours. Usually my eyelashes wont stay curled up for that long with any other mascara, so this is one of the many reasons why I really love this mascara.

The other reason I love this mascara is how much it really lifts up and curled up my lashes, and how it really makes a difference in my eyes. It only took seconds to see the difference! I also love how dark the black ink is, so it makes my lashes seems thicker and fuller. And also, how it separates my lashes beautifully!

One more thing, this mascara is also easy to remove. With a good quality eye & makeup remover it took just a few seconds to wipe it off. 


You can see from above photo how it really lifts up and curls and define my lashes so well. There's a big difference in the Before and After photo. Thanks to it's patent-pending Hook 'N' Roll Brush, this mascara can really open up your eyes and define your lashes.

I really recommend this mascara especially if you have thin lashes like mine. If you want to try this mascara you can get it at Benefit counters or at Sephora stores with the price of IDR 330,000.


Benefit Indonesia
Twitter @BenefitID
Instagram @BenefitCosmeticsIndonesia



PS: I was invited to the official launching of Benefit Roller Lash Mascara so I will write more details about the produc,t as well as the event report on my next post. Meanwhile, please stay tune on this blog or follow me if you haven't! ^_^



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