Event: BALMAIN Ivoire Media Release

5:19:00 AM

Last week I was invited to the media release of the new Balmain Ivoire Eau de Parfum. The event was held at Orient 8 Hotel Mulia, and the place was set into such a pretty place with a classic romantic feel, just like the characteristics of the perfume itself.

First of all, if you haven't already know, Balmain is a big fashion house founded in 1945 by Pierre Balmain. One of their current iconic designs are the military-style jacket with full-on detailing and expert cutting that are very popular in the fashion world.

Aside from fashion, the house of Balmain also added perfumes to their lines. So far, there were four perfumes created by the house of Balmain, and this Ivoire Eau de Parfum is one of them. According to the Balmain website this perfume is a quintessential of a dream, and a tribute to the beauty of women.

This newly relaunched perfume from the house of Balmain was one of the best-seller of the four Balmain perfume collection, being one of the most sought-after perfume back in the 80s. And it was also the last perfume that Pierre Balmain created before he passed away. So the new designer-in-charge for the house of Balmain, Olivier Rousteing decided to relaunch this perfume specifically to honor Balmain himself.

This re-launched Ivoire perfume is a little bit different than it's predecessor in terms of scents, because Rousteing wanted this new version to be more acceptable for the modern culture and today's woman.

Taken from the press-release:
"This is Ivoire by Balmain, a re-writing of the last signature perfume created by Balmain in 1979.This 2012 version of Ivoire incarnates the perfect translation of today's Balmain woman with a combination of heritage, richness, a touch of nostalgia and remarkable modernity".

The Ivoire perfume was created by Pierre Balmain himself and the inspiration came when one evening in 1979 he saw a beautiful lady in the Paris opera wearing a pale silk gown, with a pearl necklace on her neck, and a brimmed white hat on her hair. This woman's silhouette infatuated Balmain and he created a perfume based on his imagination of this perfect Parisian woman. A silhouette of a free and elegant woman who has a taste for adventure and a hint of casualness.

That's the infatuating history behind this perfume. The general history of the house of Balmain itself is based on true luxury and French elegance, so said Rousteing. Moreover, this perfume is created with the elegant Parisian woman in mind, who has a sense of heritage, a touch of nostalgia, and a modern mind.

The original Ivoire perfume is a scent with strong personality which was admired by lots of women back then, the newer version of Ivoire is simply updated without coming too far-off from the original scent. It is to remain familiar but with a bit of modern twist to it.

The new Ivoire perfume has an iris-green floral chypre type of scent. A classic yet feminine scent with fruity top notes of orange and mandarin essence powdered with violet leaves; a middle notes of floral accords from jasmine, rose pepper, ylang-ylang and galbanum; and a base note of vetiver, cedarwood, and patchouli.

It is classified as a timeless scent that can be worn by both older and younger mature women. And it is also considered as a sublime fragment of Paris heritage.

This post is an event-report post so I'm not gonna write much details about the scent of this perfume here because I'm gonna make a full review about the perfume shortly on my next post. I have tried this perfume by wearing it for several days to see how it reacts with my body chemistry, and how long the scent lingered on my body, etc. So if you're curious about the scent please stay tune to this blog for my full review ^___^

Meanwhile, here's some other photos from the event:
(this photo is courtesy of PT.Multi Wangi Alami)
(this photo is courtesy of PT.Multi Wangi Alami)
 Ms. Marine Obin-Ratto, the representative from France (PT.Multi Wangi Alami doc)

Me with Marine after discussing the perfume

See you on my next post!

Hugs & Kisses,

You Might Also Like

2 thoughts & comments

I really appreciate all your comments, thanks for commenting here and sharing some love !
I will return the favors by checking out and comment back on your blog ^o^

A Member Of :

And A Proud Member of :

Also Part Of :

Popular Posts


1 item 4 ways 7 Days of Sheet Masks Accessories Ahaishopping Althea Ampoules Antipodes Armando Caruso ASOS Avoskin B.Liv Bag of News Bags bath Bath & Body Works Bath and Body BB Cream Beauty Box Beauty Clinic Beauty Korea Beauty Sets / Kits Beauty Stuffs beauty tools Beauty Treats Box Benefit Cosmetics Bio Essence Bioderma Brands and Designers Burts Bees Carings CC Cream Celebs Style Charis Chicnova Chiyou Cicaronic Circle Lens Clarins Cleansing Oils Cleansing Pads Clinelle Closet Edit Clothing Clozette Corine de Farme Cosmetics Cow Brand D.I.Y D'Eyeko DD Cream Deciem Do Good While You Shop Dorothy Perkins Dove Dream List Dry Oil Empties Erha Esqa Cosmetics Estee Lauder Etsy Etude House Events Eye Treatments Eyebrows Eyeliners eyeshadows Face Mask Face Mist Face Of The Day Face Oil Face Scrub Face Serum Face Toner Face Wash Face-Off Review Fake Eyelashes Fashion Fashion How-To Fashion Looks Fashion/Shopping-related First Blush Box Fragrance Fragrance Diary Freeman French Brand From My Stash Furatasse Get Fit Giveaways Givenchy Glowsophy Gucci Guess H&M Hair care hair extension Hand Care Hand Creams Hauls and Freebies Highlighter/Bronzer Himalaya Herbals History on Beauty/Fashion Hot Deals and Offers IBB Ideas n Inspirations innisfree Instagram Instagrammable Places IPL Treatment Jakarta Fashion Week 10/11 Jakarta Fashion Week 11/12 Japanese brands Jewelry Jimmy Choo Jo Malone Juara k Kanebo KBJ Stars Konjac Sponge KoreaBuys Korean Brand Korres Laneige Lip Products lip scrub Lippies Lippies Of The Month Local Skincare Loccitane Lola Box Look Book Lush Made in Indonesia Make Up Brushes Make Up Forever Makeup Remover Mascara Maybelline Mini Showcase Miniso Missha Mizzu Cosmetics Moisturizer Monthly Favorites MUA My Beauty Regimes My Styles N'Pure nail polish Natural and Earth Friendly Night Cream Nihonmart Nip+Fab Nuxe NYX Oasap Oscar Blandi OST C20 Outfit Diary Outfit Poll Pamper Day Peptaronic Perfumes Personalized Pixy Cosmetics Product Replacements Products I Want To Finished Project : Decluttered reebonz Reviews Revlon Romand You ROXY Sally Hansen Sampar Sariayu Scarlett Whitening Scented Candles Shampoo SheInside Shoes Shu Uemura Skin Aqua Skin Food Skin79 Skincare SNP Prep Soap & Glory Sociolla Spa Review Style Book Sukin Sunscreen Tagged posts Talika Talika 30 Days Challenge The Body Shop The Face Shop Thrift Haul Tony Moly TTT's Achievements Valentine Series Vanity Trove Veet Victorias Secret Vitaronic Wardah Weekly Facial Mask Wet n Wild What I Wear Today What To Wear What's In My Shower What's Inside My Bag Where To Shop Yearly Highlights YSL